01
Image brief
Agree the locations, story, shot list and website or campaign uses.
REAL PROJECTS / REAL PEOPLE
Plan the imagery your website and campaigns need, from completed projects to the people behind them.
CURATING SUPPLIED PROJECT PHOTOGRAPHY
Photography © Richard Chivers · Architecture by Hayward Smart Architects. Shown as supplied imagery, not photography by Crafters.
IS THIS RIGHT FOR YOU?
For businesses with good work to show and too few up-to-date photographs to show it.
Discuss photography & videoChoose the deliverables that support your website and marketing.
01
Agree the locations, story, shot list and website or campaign uses.
02
Confirm site access, permissions, photographer or film crew, schedule and responsibilities.
03
Agree edited assets, crops, formats, usage rights and credits. Drone work and specialist production require separate confirmation.
WHAT WE NEED TO START
Project access, the site contact, permission to photograph and intended usage. Photographer availability and production costs are agreed in the proposal.
Preparing a shoot? Read our guide to briefing construction website photography for shot-list and delivery prompts.
SCOPE, TIMING & COST
We agree the deliverables, timetable and fee before starting. Advertising spend and any additional production or licensing are identified separately where relevant.
Discuss the scope and budgetBEFORE WE START
Yes. A review can identify which photographs suit the website, where alternative crops would help and which projects need new coverage. Original files, usage permissions and photographer credits are important.
The shot list, locations, site access, permissions, intended uses and delivery formats. Photographer or film crew availability, production costs, usage rights and any specialist work are confirmed in the proposal.

IN PRACTICE
Social content, advertising, SEO scoping and visualisation for Hayward Smart Architects. Explore original creative and the Old Till House concept.
Crafters’ roleSocial media management · Paid social advertising · SEO review & scoping · Visualisation · Analytics dashboard
Explore Hayward Smart Architects’s projectLET’S TALK
Tell us what you have in mind, whether it’s a new website or help reaching your next clients.
Discuss your project